Jeff Large ACTUALLY did some research on the utility of podcast trailers

Jeff Large is the founder and CEO of Come Alive Creative, a branded podcast agency. A few months ago, when Trailer Park first launched, he reached out to Arielle to discuss the concept of podcast trailers. Turns out he's been thinking about them a lot -- their benefits, how to get clients to prioritize them, and how audiences receive them. He's done some research. And in this episode, we discuss that research.

Sneak peek at the findings:

• It's sorta dumb not to have a trailer

• Podcasts that have trailers tend to do better and last longer

• It's not a bad idea to create more than one trailer if you can't decide on one format

Links:

• Transcript

• Submit your trailer

• Jeff Large

• Email us

• Follow us on Instagram

Credits:

• Hosted by Arielle Nissenblatt and Tim Villegas

• Written by Arielle Nissenblatt and Tim Villegas

• Recorded on SquadCast.fm

• Edited in Descript

• Artwork by Caio Slikta

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